Up Analytics Named by Clutch as a Top B2B Marketing Agency Digital marketing is increasingly becoming a vital aspect when it comes to business growth. With a global online population of over 4 billion, it is extremely important that companies take advantage of these numbers to grow their businesses through digital marketing. Here at Up […]
Top 3 Google products that helped businesses survive 2020 Google has been pleasantly surprising both business owners and customers throughout 2020. What started out as a support on local search by introducing specific COVID-19 attributes and updates, has turned into completely shifting the user experience in alignment to the already changed customer behaviour. Here’s an […]
Interesting read. Even some of the larger and more savvy companies can sometimes be taken for a ride by malicious Ad Networks. Is Uber’s New Ad Fraud Lawsuit Futile Or Game Changing?
Proctor Gamble lays down new standard for agencies, publishers and ad tech companies You might not think Proctor and Gamble are the most digitally savvy, but P&G’s Chief Brand Officer (Mr Pritchard) explained his framework for developing advertising that’s a force for growth during the 2017 IAB Annual Leadership Meeting. As www.ana.net Chair, Pritchard has called for […]