Google planning to launch free Shopping listings in EMEA in mid-October
Free Shopping listings have finally arrived in EMEA! As we mentioned earlier this year, Google has been preparing to introduce the free Shopping listings campaign globally. And just now, they have announced its launch. In times of economic instability, businesses of all sizes are striving for survival. Now, more than ever, it is important to be out there – visible for customers, so that customers who search for your products are able to find them. This is arguably the biggest move Google has done towards supporting independent retailers and should be seen as a strategic move in the battle with Amazon around mind space in product search.